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White Paper EN - Spheroid Universe
  • Spheroid Universe White Paper
  • PROJECT SUMMARY
    • New cycle of the technological revolution
  • Where are these revolutionary events unfolding?
  • Short description of Spheroid Universe
  • Project mission
  • MARKET ANALYSIS
    • AR evolution
    • Current market condition and forecasts
    • Investment conditions on the AR market
    • Spheroid Universe market volume evaluation
    • Augmented reality advertising market capacity
    • Competitive environment
  • STRAREGY
    • Risks, competitive position and competitive strengths
      • Problem #1: IT giants’ substantial domination in resources
      • Problem #2: Engaging and retaining an audience under resource shortage conditions
      • Problem #3: Efficient priority management
      • Problem #4: Control of software and hardware platforms by the IT giants
      • Short-term strategy focus: development speed and product implementation
      • Mid-term strategy: business model transformation
      • Long-term strategy focus: decentralized economy
  • TECHNOLOGIES
    • AR problems and limitations
      • Problem #1: Precise positioning during app initialization
      • Problem #2: Device movement tracking
      • Problem #3: Realistic embedding of AR objects into the urban environment
      • Existing approaches to the resolution of this issue
    • Solution
      • Mapping methods and machine learning technologies
      • Organizing data storage and processing
      • Community organization technologies
  • The role of blockchain
    • Advantages of blockchain technology for the platform
    • Limitations of the blockchain technology for the platform
  • Platform's technical architecture
    • Platform development stages
    • Existing solutions, tendencies and problems in AR app development
    • Premises for creating a modern AR content standard
  • Platform products
    • AR social network
      • User or subject categories on the Spheroid Universe platform
      • Platform capabilities for users
      • Platform capabilities for Advertisers
      • Spheroid Universe platform advantages:
      • Platform capabilities for Artists
      • Platform capabilities for Developers
      • Platform capabilities for Space Owners
    • Platform's infrastructural services
      • Advertising network
      • Communication system
      • Space Marketplace
      • AR designer/ developer exchange
      • AR marketplace
      • Platform API
      • Analytical services
      • Products and services store
      • App marketplace
      • Voting system
  • Business model
    • Business model
    • Space sale
      • Legal nature of Spaces
      • Space price formation
    • Advertising monetization
      • Two stages of platform development
      • Stage One. Engaging Users
      • Stage two. Engaging Advertisers
    • Sales marketing
      • Sales volumes
      • Price formation
      • Sales channels
      • Sales model
    • Pilot projects
      • Advertising in augmented reality during sports events
      • Augmented reality arcades
  • Apps
    • App Spheroid Universe
  • Token
    • Spheroid tokens (SPH)
  • Team
    • Team spheroid Universe
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  1. MARKET ANALYSIS

AR evolution

AnteriorProject missionSiguienteCurrent market condition and forecasts

Última actualización hace 3 años

Augmented reality (AR) is the superimposition of layers onto the existing reality, as the result of which the existing reality acquires new capabilities.

The first augmented reality instruments were attempted as early as in the 15th century by the Italian architect Filippo Brunelleschi. He would draw an object that augmented another, real-world object, and proposed to look at it through a mirror with a hole in it.

Virtual reality has undergone several cycles of development. We are seeing a new one now, where virtual reality is making a mass impact for the first time. The revolution we’re witnessing now is the consequence of the emergence of the so-called fourth platform.

The first platform encompasses personal computers, which emerged in the late 1980s – early 1990s, then came the internet, and the next stage was mobile technology. Mobile consumption currently exceeds that occurring via personal computers. Virtual and augmented reality is the next, fourth platform, for which new markets, proposals and businesses will be established. Now is the perfect time to invest in VR/AR and develop related technologies.

Oleadas de las plataformas
Ciclo de desarrollo de las plataformas